Wednesday, December 28, 2011

China's Luxury Bags



For a long time, have the ability to show off Gucci and Chanel shopping bags has been to attract Chinese consumers to buy luxury goods as a factor. But now that the Chinese love to show off high-end consumers realize that there is no need to spend a few thousand RMB to buy a little money can buy on-line bag.

According to the English-language newspaper China Daily reported that China and India have Hermes, Louis Vuitton, Chanel, Prada and Burberry and other designer bags brand identity has become a necessity for China's online consumers the latest, and very Chinese characteristics, most of the paper are knockoff.

The report said that online sellers Wang Xuesheng (sound) within a month of e-commerce site Taobao (Taobao.com) sold more than 600 on the printed paper bag Louis Vuitton brand identity. Price of 3 yuan per bag, about 0.5 U.S. dollars.

"China Daily" quoted Wang Xuesheng saying, I used to shop for those who create their own brand production of paper bags, but then I found the high-end brand logo printed on paper demand is growing.

Wang Xuesheng that provide genuine shopping bags with the company than his profit margin is relatively low. Reported that he earned around $ 200 a day.

According to Shandong Business Daily reported, Prada and Chanel in the summer of transparent plastic bags online unpopular items because consumers worried about the bag is too exposed.

The rise of cottage expensive paper market shows signs of Chinese consumers care about the degree of identity and brand in China's role. Show off the luxury sector the main reason for the prosperity and development in China. According to the investment research group CLSA Asia-Pacific market (CLSA Asia-Pacific Markets) estimates, as the world's fastest-growing luxury goods market, in 2020 China will soon become the world's largest luxury goods market.

Of course, the heat is not to buy the brand bag phenomenon unique to China: South Korean consumers have been willing to spend up to 30 paper dollars to buy luxury cottage.

Chinese consumers also go the other extreme. According to "China Daily" reported that many people ask when buying a fake bag shopping vouchers.

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