Saturday, March 3, 2012

Twitter Advertising Facing Challenges

Twitter advertising revenue weaker than Facebook

According to another report, Twitter is making great efforts to expand the advertising business, hopes to promote revenue growth, support the company listed in the future. Twitter influence of advertising and the effect has not yet been fully proven, some advertisers are still waiting to see. Twitter in the development of the advertising business will be challenged.

Twitter is for the listing to prepare, but found itself with many deficiencies. It is estimated that last year, Twitter, advertising revenues of $ 139.5 million. Compared to Face-book only before Twitter was founded two years, but advertising revenue up to $ 3.15 billion, 22 times that of Twitter.

Coster, Twitter CEO, said, Twitter to the earnings growth prospects will consider listing. According to him, and Twitter executives predict a clear growth in the short term is unlikely to appear. Koster said he often explain Twitter in shaping the company to consider, to the outside world when the outside world began to understand the management program, they will recognize that management is at their own pace toward the right direction to advance steadily.

No comments:

Post a Comment